The magic of Re-targeting

The magic of Re-targeting

So you’re having a moment of procrastination and doing a little online window shopping, checking out a goregous necklace – guilty! Then reality sets in as you get yet another email and you click out of the site and back to work. But then later that night...
Where to find images & videos for Facebook™

Where to find images & videos for Facebook™

Facebook is a visual platform and a big component of a successful Facebook ad is the creative. You want an image or video that stops people in their tracks and demands attention. So if you don’t have a big database of images and video of your own product you can...
10 key elements to increase your eCommerce conversion rate

10 key elements to increase your eCommerce conversion rate

Facebook ads are amazing for sending quality traffic to an eCommerce website, but what if you have lots of traffic but no one is checking out? There’s nothing more frustrating than looking at your stats seeing all the traffic and thinking WHY AREN’T YOU...
How your eCommerce store can comply with this GDPR thing

How your eCommerce store can comply with this GDPR thing

**Disclaimer. This post is not legal advice. I am not a lawyer and recommend you seek your own legal advice.** You may have noticed your inbox filling up with Privacy Policy updates in the last few weeks as businesses scramble to become GDPR compliant. So what is the...
How To Install The Facebook Pixel On Shopify

How To Install The Facebook Pixel On Shopify

If you’ve chosen Shopify for your eCommerce store, congratulations, it is a solid eCommerce platform with beautiful designs, user friendly interface and best of all it integrates beautifully with Facebook. To install the Facebook pixel on Shopify follow the...
Best April Fools Day Posts for 2018

Best April Fools Day Posts for 2018

April Fools Day is the best day of the year on Social Media, as brands around the world fool their customers with exciting new products and services.  Below are some of my favourites so far.  If you have seen any great ones be sure to let me know in my free group...
Facebook Live Challenge: 3 Top Tips

Facebook Live Challenge: 3 Top Tips

This is day 1 of our 7 day ‘Love Live Challenge’ designed to get you loving Facebook Live! What’s the Challenge? Every day for 7 days I provide a specific Facebook Live challenge Go Live that day in your Facebook group or on your Facebook page Share...
Best April Fools Day Posts for 2017

Best April Fools Day Posts for 2017

April first is one of my favourite days of the year. I love waking up, going on to Facebook and seeing what business have come up with for April Fools. This year I asked people in my group to post their favourites, here’s a collection of them: Tough Mudder My...
Utilising your Facebook call-to-action button

Utilising your Facebook call-to-action button

Facebook’s call-to-action buttons allow you to guide users to take the next step when they discover your Facebook page. Existing fans will consume your content in their News Feed rather than returning to your page so if someone is on your page it may just be the...
Create a killer cover image

Create a killer cover image

The Facebook cover image has always been the biggest piece of visual real estate on your page but since the recent changes to the page layout it has become even better. The the profile picture, page name and username have all moved off the image leaving it to dominate...